THE NAME

'You never thought that hip-hop would take it this far, now I'm in the limelight 'cause I rhyme tight’

~Notorious B.I.G. 

Coming of age in the late 90's and heavily influenced by the hip hop revolution, the word 'tight' was a frequent visitor in Ayr's vernacular.  With a completely different meaning and use than originally intended, 'tight' described anything with a cool quality that was dope or boss-like.  So, if good design was 'tight', remarkable design was 'Ayr-tight'. Naturally.